Bleed and safe zone
Why the cut is never exact
Business cards are printed many-up on a large sheet and cut in a stack. The blade lands within about 1/32 in of the line, and a stack can drift. Bleed hides drift outward; the safe zone hides drift inward. Skip either and one card in a stack of 500 will have a white edge or a clipped phone number.
TrimBox and BleedBox
A PDF can carry several page boxes. The MediaBox is the whole page (3.75 × 2.25 in). The BleedBox is the same here. The TrimBox is the finished card (3.5 × 2 in), inset 0.125 in. Automated preflight at Vistaprint, Moo and most online printers reads the TrimBox to know where to cut; a file without one is either rejected or guessed at. Cardie sets all three on every PDF, plus an ArtBox for the safe zone.
| Box | US card | Purpose |
|---|---|---|
| MediaBox / BleedBox | 3.75 × 2.25 in | Everything, including bleed |
| TrimBox | 3.5 × 2 in, inset 0.125 in | Where the blade cuts |
| ArtBox (safe zone) | 3.25 × 1.75 in, inset 0.25 in | Where text and logos stay |
How to check a file
Open the PDF in Acrobat and choose File → Properties → Advanced, or in Preview on a Mac use Tools → Show Inspector. If you only see a MediaBox, the printer has nothing to cut to. Cardie's preview shows the trim line as a dashed rectangle so you can see what will be cut before you download.